Nikkhil Advani says having star no longer guarantees film’s success

Filmmaker Nikkhil Advani stresses that casting major stars no longer guarantees a movie will succeed in the modern entertainment landscape. He observes that contemporary audiences are increasingly selective, looking for genuine connections with performers alongside powerful storytelling. Furthermore, Advani points out a growing shift among viewers who prefer to judge films for themselves rather than rely on promotional campaigns. He also questions the changing priorities of the industry, wondering at what point commercial success began to take precedence over creative vision.