OnePlus officially mocked his presence at the CES 2020 trade show in Las Vegas in early January next year. This is the first time that the company will organize an event at such an important global trade show and exhibition. After starting as a small startup, OnePlus has had great success in markets around the world, especially in India, and has established itself as an important player in the premium space for smartphones. The breakthrough does not contain information on what exactly OnePlus has planned, although the choice of an exhibition as important in the global technology calendar as the place for your event means that something big is on the way.
The teaser only says "OnePlus Special Event" and has the dates of the CES exhibition, from January 7 to 10, along with the name of the place. Depending on the range of dates, it is not clear what exactly the company is planning. There could be a single press conference or a multi-day exhibition outside the fair. The teaser shows swirls of dark brown, orange and yellow, which could be a reference to the unique style of the company's McLaren special edition products.
Until now, OnePlus has preferred to organize its own launch events outside the main trade fairs, which fans can attend. The timing of CES 2020 does not align with the expected launch windows for the next generation of OnePlus smartphones. The company has adhered to a semi-regular program to update its phones twice a year; once sometime after the MWC press conference when Qualcomm is ready to send its latest flagship SoC for smartphones every year, and once approximately 4 to 6 months later. The company launched its OnePlus 7 (Review) and OnePlus 7 Pro (Review) in mid-2019, with OnePlus 7T (Review) and OnePlus 7T Pro (Review) later in the year.
OnePlus may use the event to announce a completely new product or service strategy. Recent rumors have indicated that the company is planning another diversification attempt in the mid-range segment with an alleged OnePlus 8 Lite next year. The company also launched its OnePlus TV range exclusively in India first, and could expand availability to other countries.
5G smartphones, infrastructure and connected products are expected to generalize at CES 2020, and this could be the opportunity for OnePlus to announce future 5G plans or devices. The company's smartphones are now available with all major operators in the United States. Another possible announcement could be related to the popular OnePlus OxygenOS software, which is customized for performance and features, but retains the overall Android stock feel.
OnePlus was recently named winner of the & # 39; CES 2020 Best of Innovation & # 39; by the Consumer Technology Association, which organizes CES. The company won in the category of mobile devices and accessories for OnePlus 7 Pro.
We can expect the company to take more details or seep into the pre-show period, which will take place from January 7 to 10 in Las Vegas, USA. UU. CES is one of the largest and busiest shows in the world, spanning millions of square feet with more than 175,000 attendees. Dozens of companies make their biggest announcements and set the tone for consumer technology trends for the year. Stay tuned to Gadgets 360 for more news as soon as we know it.
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