Study says electrified cars are more interested than ever, driverless cars scare


The plugs are not so scary, I promise.

Andrew Krok / Roadshow

We are in a new decade, friends, and one thing seems certain: electrification is the name of the game. As car manufacturers seek to pump more efficient wheelsets, hybrids, plug-in hybrids and purely electric cars are the name of the game.

Corresponding to the change in the resources of car manufacturers there is also a positive change in consumer sentiment. Deloitte, an accounting and professional services company, showed in a new study published last week that more Americans than ever are interested in electrified cars. Not only Americans, but people around the world are more interested, except China. For some reason, interest fell locally there, according to the study's findings.

The study analyzed 35,000 consumers worldwide and counted their responses. In the six main countries it analyzed (the company conducted the study in 20 countries), each population suggested that they are more interested in an electrified car for their next vehicle. The United States, in particular, experienced a significant jump from 29% in 2018 to 41% in 2019. Keep in mind that these are snapshots of each country.

What remains quite marginal is the percentage of consumers interested in a purely electric car. In the United States, it is a measly 8%. Earnings in interest come largely from a plug-in hybrid or hybrid vehicle. As expected, the EV range remains an obstacle for consumers. Most Americans said an EV should be at least 200 miles in range. In fact, many popular electric vehicles have a range of more than 200 miles, which leads to other obstacles such as Charge and initial purchase price.

On the other hand, the study also analyzed autonomous cars and autonomous technology. Here, it was not a very pink image. Nearly half of the Americans in the survey said "autonomous cars will be unsafe" and more than two-thirds said they were not very comfortable with commercial vehicles driving along the road.

Perhaps the most revealing part of the study was the value that this type of technology can add or not. The results show that 58% of Americans in the study would not pay more than $ 500 for fully autonomous technology. the systems used to test fully autonomous cars today it costs much more than $ 500. Heck, option packages with soft driver assistance technologies cost more than $ 500.

Clearly, the public needs time to understand driverless cars. Meanwhile, electrification is certainly winning its battle.

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